We designed a personal brand to re-launch the career of Puerto Rican media personality and writer Silverio Pérez. Silverio has been a multifaceted public figure with a decades-long trajectory as a singer-songwriter, motivator and writer. He wanted to brand himself as a serious career man, and promote his blog and services as a speaker. The logotype we designed—an isotype with the letters S and P—, the website we developed, and our art direction and photography reflect his many faces and freshens his image in a growing Latin American market.
Logo • Art Direction and Photography • Web Design